Repel

Brand Creation

Client:

Repel

Sector:

Recreation

The Project

Repel surfboards and board fins are the most advanced and best-performing on the market, blending cutting-edge shark-repellent technology with lightweight, hydrodynamic materials.

​

I was tasked with refreshing the brand identity and then creating prototypes to illustrate how the new branding would look on some of their core products.

​

I started by choosing the brand colours and designing a logo; this was inspired by both the ocean and the tech.

#1C4E94

#09D9CC

#FF8264

#FFD997

REPeL

TM

Boards & Fins

My final task was creating prototype designs showing the new branding on some of Repel’s core products. This included ‘Board One’, their best selling 7’2” EPS/carbon surfboard. The ‘Repel Wave’ a new 44” bodyboard, and the market leading X6 and X7 carbon board fins.

Other Projects

Pitch Bespoke Camping

Digital Product Refresh

Nevis Smart Watches

Digital Product Design

© SRD 2026

Repel

Brand Creation

Client:

Repel

Sector:

Recreation

The Project

Repel surfboards and board fins are the most advanced and best-performing on the market, blending cutting-edge shark-repellent technology with lightweight, hydrodynamic materials.

​

I was tasked with refreshing the brand identity and then creating prototypes to illustrate how the new branding would look on some of their core products.

​

I started by choosing the brand colours and designing a logo; this was inspired by both the ocean and the tech.

#1C4E94

#09D9CC

#FF8264

#FFD997

REPeL

TM

Boards & Fins

My final task was creating prototype designs showing the new branding on some of Repel’s core products. This included ‘Board One’, their best selling 7’2” EPS/carbon surfboard. The ‘Repel Wave’ a new 44” bodyboard, and the market leading X6 and X7 carbon board fins.

Other Projects

Pitch Bespoke Camping

Digital Product Refresh

Nevis Smart Watches

Digital Product Design

Repel

Brand Creation

Client:

Repel

Sector:

Recreation

The Project

Repel surfboards and board fins are the most advanced and best-performing on the market, blending cutting-edge shark-repellent technology with lightweight, hydrodynamic materials.

​

I was tasked with refreshing the brand identity and then creating prototypes to illustrate how the new branding would look on some of their core products.

​

I started by choosing the brand colours and designing a logo; this was inspired by both the ocean and the tech.

#1C4E94

#09D9CC

#FF8264

#FFD997

REPeL

TM

Boards & Fins

My final task was creating prototype designs showing the new branding on some of Repel’s core products. This included ‘Board One’, their best selling 7’2” EPS/carbon surfboard. The ‘Repel Wave’ a new 44” bodyboard, and the market leading X6 and X7 carbon board fins.

Other Projects

Pitch Bespoke Camping

Digital Product Refresh

Nevis Smart Watches

Digital Product Design